Tuesday 31 May 2011

Cause Collateral

In order to support and distribute our environmental cause, we chose the cause of Oil Pollution. After our discovery of how a 1 liter of cooking oil pollutes 1 million liters of water, we decided to urge people into taking action. 
We showed them how they could make laundry soaps out of used cooking oil by making soaps ourselves. Upon completion of making soaps, our product needed an appropriate name and packaging. 
The name O-Soap came from the significance of the fact that it was made from used cooking oil. The letter O itself felt relevant to our recycling symbol as both of them possessed a circular shape. 
Instead of putting lots of information on our packaging and postcard, we decided to make them look attractive along with a strong oil pollution facts written on them. Once people received our product they were able to gain the info from our Facebook Page and Youtube video.







We have made 150 soaps and 150 postcards.

No comments:

Post a Comment